The average export price of Vietnamese coffee to the UK in the first half of 2024 reached US$3,941 per tonne, marking an increase of 68.4 per cent year-on-year.
Cactus, a young Vietnamese enterprise investing in Canada, decided to set up a store in the bustling city of Toronto to introduce Vietnamese coffee, towards exploring and expanding the export market for Vietnamese coffee products.
Vietnamese coffee exporters need to build appropriate marketing and branding strategies and develop products that are suitable to consumers’ taste to further capitalise on advantages from the UK-Việt Nam Free Trade Agreement to increase coffee exports to the UK market,...
Việt Nam exported nearly 1.2 million tonnes of coffee over the past eight months of this year, earning nearly $3 billion, down 5.7 per cent in volume but up 32.3 per cent in value thanks to increased selling prices.